Goals:
• Introduction of digital technology in printing.
• Full propaganda and management.
• The use of modern technology and global standards in the production of envelopes of all kinds.
• The use of modern technology and global standards in the production of pamphlets and Notebooks.
• To be body-honored history of leadership and lead in innovation and creativity in the field of design publications.
Vision:
That the body most important become a center for printing and publishing in Egypt and the Middle East and achieved the highest rates of performance and seeks to provide quality service to customers and demonstrate innovative and creative capabilities and keep pace with the latest technologies and relies on local ingredients in the production processes and be able to compete locally, regionally and globally.
Strategies:
• The application of the latest technologies in the field of printing.
• Simplifying procedures .
• Encouraging creativity among workers innovations.
• Deepen the concept of quality.
• Deepen the concept of customer satisfaction.
• Attention to training.
• Management information systems.